Racer X Media Kit

Email Opportunities

Measurable Targeted Welcome

67,000
Subscribers and Growing

17%
Average Open Rate

GEt Targeted

Reach our opt-in only audience of hardcore moto enthusiasts via in their inboxes. Email is the only platform that lets you speak to our audience in a personal & genuine manner—there’s nothing more personal.

Send your 100% owned email to our readers. Sponsored emails can be a powerful way to reach our audience, aligning your brand with ours and increasing exposure in a very receptive environment. They also come with a retargeted email to recipients who have not opened your email.

The Numbers

List Stats
List Size67,000 +
Average Open Rate17%
Average Click Rate3.4%
Reader annual house income above $75,00063.5%
Reader Motorcycle Ownership92%
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List Demographics
Gender
Male78%
Female22%
Ages
18-2414%
25-4445%
45+41%
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Future Purchase Behavior

Based on our 2020 reader survey, within the next 12 months, readers said they planned to purchase the following items:

Off-road Motorcycle/Dirt Bike72%
Riding Gear66%
Helmets52%
Boots43%
Safety Equipment (knee brace, chest protector, neck brace)19%

Contact us to learn more

Contact us to discuss how advertising with Racer X can become an integral part of your marketing strategy. Need creative design services? Be sure to ask your sales rep about how Racer X can design your ads for you.